'Hunger Games' Premiere Red-colored-colored Carpet Live Stream Catches Fire!

You should get some Mockingjay pin and grab your weapon associated with preference, because MTV News will most likely be helping you achieve certainly "The Hunger Games" red-colored-colored carpet premiere live this Monday (March 12) at 8:30 p.m. ET/5:30 p.m. PT on MTV.com. MTV News' livestream host extraordinaire Josh Horowitz will probably be grew to become part of by fashion expert Christina Garibaldi minimizing while using Capitol fan-site editor Arianna Ruiz to show the lengthy looked forward to debut of "The Hunger Games." Fans can submit their questions for your stars by tweeting to @MTVNews while using hashtag #AskHG for that chance to have their questions clarified survive air. The livestream will begin on March 12 beginning at 8:30 p.m. ET/5:30 p.m. PT on MTV.com. Fans will have a way to look at never-before-seen MTV News interviews while using cast and director Gary Ross while waiting for the celebs simply to walk the red-colored-colored carpet. And, clearly, stay updated capture Horowitz ending up in everyone from Jennifer Lawrence to Liam Hemsworth plus much more simply because they walk the red-colored-colored carpet. Are you currently attentiveness to MTV News's livestream in the "Hunger Games" premiere? Reveal inside the comments section below or on Twitter! And make sure to tweet your queries to @MTVNews while using hashtag #AskHG.

New trailer and poster for Wretched Me 2

Wretched Me 2 isn't scheduled for release until 2013, but which has not stopped Universal acquiring the drop by themselves rivals by delivering an early on teaser trailer additionally to a different poster for your animated follow-up.But how will you tease a film without showing everyone else a scrap of actual footage, or offering nearly the same as just one plot detail? You rope in a few of the very loveable figures, and cause them to become sing a sound lesson!Type in the minions, who visit perform Barbara Ann with the Beach Boys, in their own personal inimitable style. Well, we're saying inimitable, but you will probably spend the comfort in the morning pissing your co-employees off with your own personal rendition...See the new teaser below... There you have it. Everyone knows absolutely nothing a little more about the film than we did before we seen a clip, nevertheless it put a grin on our faces nevertheless. And you also can't say a lot more proper than that around the Friday!Featuring the vocal talents of Steve Carell, Jason Segel and Al Pacino, Wretched Me 2 will open inside the Uk on 28 June 2013. Meanwhile, you will see the completely new poster below...

Chinese directors lobby for cheaper film tix

BEIJING -- Chinese helmers Zhang Yimou and Feng Xiaogang are lobbying for lower ticket prices to lure more auds, as they attend this week's annual legislature in Beijing as advisers. "I care about entrance prices, let's make it more affordable for people to watch movies in theaters," said Zhang, the "Flowers of War" and "Hero" helmer as he walked into the Great Hall of the People on Tiananmen Square. There were red stars, red flags and red-clad hostesses to escort the 3,000-odd delegates, most of them senior Communist Party cadres and tycoons, plus Zhang, Feng and fellow helmers Feng Xiaoning, Chen Guoxing and Zhang Huijun, prexy of the China Film Academy. The cost of going to the movies varies widely in China but it's not unusual to pay over $7 for a ticket, a chunk of change in a country where the average monthly income per capita is about $200. The filmmakers hope to make a proposal on "support and rectification of the film industry." Aside from greater discounts on ticket prices to help domestic movies, they also want a boost in construction of theaters in second- and third-tier cities. By the end of last year, the number of screens nationwide had exceeded 9,200, up 33% on 2010, while the number of cinemas increased 29% to 2,800, but most of these were in first-tier cities such as Beijing, Shanghai and Guangzhou. The Communist Party recently said that culture was a "pillar industry" to be nurtured and promoted. China's B.O. swept past $2 billion for the first time in 2011, according to the government's film bureau, a 29% hike on the previous year, so senior figures in the film biz carry a lot of weight these days. They also want more efforts to crack down on piracy. The biz reps will join an influential advisory body linked to the Chinese People's Political Consultative Conference during the 10-day annual gathering, known in China as the Two Meetings. The other section is the National People's Congress, where delegates will rubber-stamp bills set before them by the Communist Party leadership. The chief objective of the confab will be to ensure stability as the Party begins the process this fall of handing over power. Likely candidate to replace president Hin Jintao is Xi Jinping, a movie buff who recently oversaw a deal during his visit to Hollywood that opened up China's 20-film quota on foreign movies to allow 14 more pics in and to give foreign companies a greater percentage of the take. Contact the Variety newsroom at news@variety.com

The IT crowd

The Hollywood IT Summit, produced by Media and Entertainment Supply Alliance (MESA) and Variety, was a sell-out event last year on its inaugural outing. It returns today for a soph edition to the George Elkins Auditorium at the Malibu Campus of Pepperdine U. from 9 a.m. to 5:30 p.m., with cocktails to follow.Organized by the Hollywood IT Society (HITS) and an advisory board of CIOs from major Hollywood studios, the summit features multiple tracks and breakout sessions. Major areas of focus include studio case studies (best practices), digital distribution models and analysis, connectivity and real-time decision-making, big data, self-service business discovery and exploration of innovative technologies driving business transformation.Variety interviewed three of the participants:Devendra MishraAdjunct professor, decision sciences and marketing, Graziadio School of Business and Management, Pepperdine U.How is information technology changing the entertainment business?"IT has been instrumental in changing the business in many ways. Here are seven of them:1. By capturing the big data of social media networking and enabling near-real-time decision-making.2. Analyzing social media networking and big data to influence purchases of products and services for an enhanced entertainment experience.3. Establishing standards for unique product and service identification and for metadata to be used by the trading partners of the ecosystem.4. Ensuring security and privacy in the network.5. Developing consumer-centric content for the Web.6. Establishing B2B networks among the growing number of supply-chain partners in the digital world.7. Building data warehouses to support the infrastructure needs of the transformational initiatives."What are some current efforts by studio executives to transform the industry?"The digital world has brought the consumer closer to the studio where the Internet has become a ubiquitous channel of distribution. While a Web presence provides product information, its interactivity yields an unprecedented opportunity to build a relationship with the customer. The studios are transforming their businesses across the supply chain of the industry in diverse ways. By integrating customer data from all platforms of emails, social media, Web analytics, display networks and publishers, billing systems, and search engines, marketing executives are able to better manage global advertising programs for films and subsequently for TV and home entertainment by optimizing media placement for short-term awareness and sentiment."Josh C. KlineHead of online service, Final Draft (formerly: strategic business development, Deluxe Digital Distribution)How have advances in IT impacted the workflow of entertainment production?"In media production and post-production, the shift to file-based workflows and digital media has blurred the lines between the skill sets required to work in the field. What used to be the domain of a studio's head of post-production now often tucks under the CIO's purview. In distribution, the assets created used to be analog, then digital, tape. Now we utilize any number of digital 'packages' that are crammed full of relevant information that can be accessed at multiple points along the supply chain. Ten years ago, when I worked at Sample Digital and we brought the Digital Dailies system to market, none of the creative executives to whom we pitched believed we could play back full-screen, full-motion video on their computer screens, let alone distribute it securely over the Internet. Now people take these things for granted."Linda LivingstoneDean and professor of management, Graziadio School of Business and Management, Pepperdine U.What are the uses of cloud computing in entertainment production?"Many entertainment companies have recently produced films that require a lot of computing capacity for designing films and have taken advantage of cloud-computing technologies to gain temporary access to additional computing power. Often the technology demand is only temporary during the development phases of the film."What kinds of companies can take advantage of cloud computing?"Entertainment companies that have established a mature IT architecture and infrastructure are best able to avail themselves of the new opportunities presenting themselves in the business landscape. In Pepperdine's MBA programs, we teach that cloud-based computing, portal technologies and social networking capabilities are only a few examples of technologies that can help entertainment companies become more innovative."How can film marketers use IT?"Companies are accessing and mining the data from social networking sites -- Twitter, Facebook, blogs, Yelp and so on -- to conduct real-time data analytics on their products and services so that they can adjust their marketing and product strategies immediately. The data is virtually free because customers offer it up on the Web for free."HIGHLIGHTS9:15 A.M. Keynote: Business Transformation in the Digital World -- Darcy Antonellis, Warner Bros.9:45 A.M. Challenges for Evolution and Growth -- Steve Andujar, Sony Pictures; John Herbert, , 20th Century Fox; Steve Lapinski, Universal; Theresa Miller, Lionsgate; Beth Overhuls, Walt Disney; Abe Wong, Paramount.11 A.M. Enterprise Transformation: Unlocking Business Value -- Derek Smith, Fox11:30 A.M. The Mashup of Technology Groups in the New Studio Operating Model -- Beth Overhuls, Walt Disney1:15 P.M. Advanced Analytics for Film, TV and Theme Parks -- Bryan Rockoff and Michael Williamson, NBCUniversal1:45 P.M. Residuals Management -- David Buckholtz, Sony Pictures; Elizabeth Cullen, Walt Disney; Erin Griffin, SAG; Jonathan Handel, TroyGould2:30 P.M. Keynote: Content Centric Network: Teresa Lunt, PARC3 P.M. Universal Media ID -- Eric Iverson, Sony Pictures; Filiz Bahamanpour, NBCU; Josh C. Kline, Final Draft; Geoff Murillo, Warner Bros.; Kip Welch, Motion Pictures Laboratories and EIDR4:10 P.M. Business Planning and Consolidation -- Jeremy Fuchs and Scott Mills, Lionsgate4:30 P.M. The Real-Time Media Enterprise -- Leo Collins, Oracle5 P.M. How to Catch a Serial Killer in Three Minutes -- William Sorenson, QlikView5 P.M. Find Hidden Insight in Metadata -- Simon Adams, Rovi Contact the Variety newsroom at news@variety.com